Entries Tagged as 'Internet Marketing'

Tuesday, July 29th, 2008

MerchantCircle can clone you

MerchantCircle.com is a directory service for local businesses. I first heard of it when one of our customers asked us to verify for them. Later, I found more mentions of the service on the forum. Read this post for a great explanation of the service.
There are many directories on the web for local businesses. Some [...]

Monday, July 28th, 2008

Cultivating that Web 2.0 shimmer

What do all the big guys have that you don’t. Millions of clicks, millions of dollars, untold brand equity. Okay, that might all be true, but what else? I’ll bet you all the money I don’t have, that your buttons are one shiny difference.
Let me take you on a quick guided tour, [...]

Tuesday, July 15th, 2008

Using Google Alerts to get business

As many of you may have seen in my TAT video debut (see our new video here), when the camera was rolling I was working on my post for this week about Google Alerts.
I have used Google Alerts for a few years now. This little news snippets help me to stay on top of what [...]

Tuesday, July 8th, 2008

Your brand begins with your email

Letterhead is a major investment of money and time for companies, with impressive logos, embellishments to the paper and a rainbow of colors. Along with the company name is a phrase stating the benefit of working with that particular company.
Email has become the letterhead of today. Large companies are spending big bucks to design logos [...]

Tuesday, July 1st, 2008

TatStore Blog reaches 50

I am the lucky writer for our blog’s 50th post, so I decided to write, appropriately, on the subject of blogging.
If you ask any Internet marketer, they will give you two truths. 1. Content is king. You can make your site attractive to your customers, add bells and whistles, but what is said on your [...]

Tuesday, June 24th, 2008

More links for local search and SEO advice

I have two links for you today.
The first link is a followup to an earlier blog on local search listings. There are some additional places to list, including on that will broadcast your listing to 45 other search engines. Check it out here.
Also, as many of you know, Google is the [...]

Tuesday, June 17th, 2008

Manage your e-mail list with care

Often, in our videos and posts, we take about the value of maintaining an e-mail list of your customers. We at TAT International do the same thing with a program called Group Mail.
Group Mail is a simple program that allows you to add, delete, change, and update information on your entire e-mail list. The entry [...]

Wednesday, June 11th, 2008

Why bother with SEO

First, a note. Kirk and I switched days this week. You can find his weekly Wednesday blog here.
SEO or Search Engine Optimization is more art than science. People optimize their sites in an attempt to get higher up on a search engine results page, the page you get when you type in your question to [...]

Tuesday, May 20th, 2008

Create Search Engine Spider Food

Search engines love content. The more information you provide to a search engine, the more information they can provide to searchers - a mutually beneficial relationship.
Search engines have programs called spiders that crawl your web site and find text that they can then use to list you in the best place they believe you need [...]

Tuesday, May 6th, 2008

Your name says it all

Many of you have worked long and hard to find just the right name for your business, only to skip by one of your most important names - the name of your web site.